Redesign of the Rossignol slalom protection range

• REQUEST

Rossignol, a brand from the Grenoble region, a pioneer and world leader in the alpine skiing market, wishes to renew its RACE protection range (slalom, giant ski) in the adult and junior segments. Durability, comfort and optimal protection were the key words of the project, under the leadership of Marine Cessans, technical equipment product manager.

•  METHOD

We proceeded with a formal watch and a design language study to bring visual freshness and communicate the perfect protection of the product. We then used the language selected by the Rossignol team for the different products. 3D scanning and reverse engineering allowed us to obtain the optimal fit. A participatory development method, including user feedback from members of the Val d'Isère ski club, has consolidated the product manager's approach.

• RESULTS

The outer shape of the injected shell evokes the trajectory of the skier. The outer surface is subjected to many impacts and scratches, and is therefore grained for a long-lasting aesthetic. We then worked on the entire adult and junior range: leg warmers available in size, elbow pads and pole protection. A coherent range of products that fits perfectly into the “race” DNA of the French brand, presented at ISPO 2020.

Launch year: winter 2020

Project management: ROSSIGNOL Marine Cessans
Industrial Design: KAIRN STUDIO Pierre Vioules, Pierre Bocquet, Pierre Francoz, Marius Greiner
3D modeling : KAIRN STUDIO Engineering : ROSSIGNOL / KAIRN STUDIO 3D render : KAIRN STUDIO